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Thursday, 29 March 2012
Tuesday, 27 March 2012
Printed Boards
For submission I feel the layout needs tweaking - everything on there is relevant it just needs organisation to be of submission standard.
Wednesday, 21 March 2012
Monday, 19 March 2012
Thursday, 15 March 2012
Update on Theme
After discussion we have decided to go for a Charity theme. Because our main target audience is young professionals, the humour involved with the 'cause' could persuade people to give it a go. 'Please save mayonnaise, donate £2 a month to stop it's suffering'.
We plan on making a link with Oxfam, to persuade them further to donate to the cause. Although the cause is meant to be light hearted, there are still serious problems especially in third world countries. It would make them feel good about making a donation to charity, and would sell the product in a unique way.
We plan on making a link with Oxfam, to persuade them further to donate to the cause. Although the cause is meant to be light hearted, there are still serious problems especially in third world countries. It would make them feel good about making a donation to charity, and would sell the product in a unique way.
Sunday, 4 March 2012
Research Into The Brand
Main colours: green, orange & cream. Brand identity given to us in a project pack - focuses on summer foods.
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